Luxury fitness chain Equinox is putting a price on the ultimate luxury: longer life. The company on Monday introduced a membership that, for a hefty $36,000 a year, includes more than 100 tests ...
Luxury fitness chain Equinox is putting a price on the ultimate luxury: longer life. The company on Monday introduced a membership that, for a hefty $36,000 a year, includes more than 100 tests ...
Blood tests and “biodata” have entered the fitness space. By Dana G. Smith On Monday, the high-end gym chain Equinox introduced a longevity program with a $40,000 annual membership fee.
Equinox fitness is largely known for two things: being a luxury wellness brand and having sky-high prices. This week it’s leaning into both with the announcement of a new personalized longevity ...
Luxury fitness chain Equinox is putting a price on the ultimate luxury: longer life. The company on Monday introduced a membership that, for a hefty $36,000 a year, includes more than 100 tests aimed ...
Equinox wants its top-paying members to stay alive and well. To this end, the upscale fitness chain has partnered with lab-testing company Function Health on a new, $40,000-per-year Optimize ...
Equinox knows how to keep people talking. Immediately following the luxury gym’s announcement to launch an eyebrow-raising $40,000 annual “Optomize by Equinox” membership, it dropped ...
STATE COLLEGE, Pa. (WTAJ) — There’s a new way to elevate your health from home! Brittani Kunkel and Danielle Duvall stopped ...
Planet Fitness had held the price of its Classic Card membership at $10 for 26 years, which would b… I tried Target's new ...